Bing Ads is a PPC advertising system. It is part of the search engines Bing and Yahoo! and is used partly by companies, but also by private individuals. Advertisers must register before using it and provide a minimum budget of at least 5 cents. After a complete registration, campaigns can be started on Bing Ads. There is no limit to the campaigns or advertising used. Keyword optimization can also be performed via Bing Ads. Ads are placed higher if more keywords are associated with them, but then the costs for advertisers also increase.
