SEO Service New York City
efficient online marketing
since 2000
SEO Service New York City
efficient online marketing since 2000
effektor - SEO Company for Search Engine Optimization New York
effektor - SEO Company for Search Engine Optimization New York
Current SEO strategies for optimal positioning in search engines.
effektor is your powerful SEO partner!
WITH INTELLIGENCE AND EXPERIENCE TO SUCCESS IN SEARCH ENGINES
Individual SEO Consulting New York Especially for your project
KEYWORD AND COMPETITION ANALYSIS
Getting a higher ranking on Google means more visibility from your target audience. This is how search engines work. That’s why it’s essential for your business to be on the first page of Google. With effektor’s help, you can achieve a top ranking on Google quickly. Once you’re there, your website will receive continuous attention from your target audience and will be able to maintain its position for a long time, thanks to our expertise in beating the competition.
[Christopher – Your SEO Consultant]
FIND OUT HOW YOU CAN BE AT THE TOP OF THE SEARCH ENGINE RANKINGS THROUGH KEYWORD RELEVANCE
Detailed keyword research is an essential part of high-end SEO consulting. The first step is to select topics that are relevant to your potential customers and for which your business should be found. Defining the right keywords is a challenging task, and we can effectively support you. Today, Google thinks in terms of topics and no longer in terms of individual keywords. We analyze your individual offer and compare it with the relevant offers of your competitors. In addition, we explicitly ask you which services or products you can currently deliver without any problems. The simple reason is that online services are often offered and advertised on Google, where the company is currently at its performance limit and, therefore cannot accept any further orders.
Our services also include the professional and customer-friendly design of your results in search queries. This includes a concise description of your company or the presentation of your location.
The total SEO package we offer will improve the online visibility of your site, ultimately resulting in an increase in your sales.
[The way to SEO consulting]
ON-PAGE/ & OFF-PAGE ANALYSIS
The implementation of on-page measures supports your positive presence on the web with regard to search engine optimization and has the highest relevance for successful SEO optimization.To improve your website’s performance, we focus on on-page measures such as keyword analysis, optimizing in response to competitor analysis, improving internal link structures, and enhancing page content. Our team is skilled in various programming languages, which helps us provide a comprehensive analysis and implementation. Our optimization techniques follow the latest guidelines to ensure that your website meets the needs and desires of your target audience, as recognized by Google through various aspects.
Once on-page optimization is finished, it’s important to focus on offline optimization. This is because Google views a website as irrelevant without any external links pointing to it. Link building is an important point here. A high level of know-how is required for this process in order to keep it sustainable and serious.
CONTENT CREATION FOR SEARCH ENGINE OPTIMIZATIOE
Content is a crucial aspect of both search engine optimization and corporate communication. A good text is indispensable for a positive external presentation and an excellent Google ranking. It must be thoroughly researched and prepared; a meaningful structure is given afterward. In addition, texts should be written clearly, factually, and credibly. Ideally, charming, involving, and independent. Texts should not persuade but convince, appeal, and sell. These texts must be written with relevance for the Google ranking as well as for the users.
CUSTOMER ACQUISITION THROUGH CONTENT MARKETING
The customer is looking for information, the content provides the answer. A well-written text is a signal on the web that creates authority and credibility for your customer. Use your content to communicate with your customer on a level that could not be reached with other marketing efforts. A good text is based on the expectations and needs of the target group and, simultaneously, conveys your company’s core values.
AUTHENTIC AND CUSTOMER-ORIENTED
Effektor stands for the development of sustainable, effective, and integrated content marketing strategies. Join us on a step-by-step journey toward creating remarkable content.
Work with us to create personalized messages that resonate with you and effectively persuade and motivate your intended audience.
Our experienced copywriters develop texts for product descriptions and semantic text content concepts to achieve the highest possible relevance for search engines like Google.
No goal = no good content. The first step of content marketing is setting clear goals and then creating a plan to meet business-related goals.
To succeed in content marketing, it’s crucial to define your target audience. This will help you effectively engage and captivate your customers through informative and entertaining content.
Concentrating on one specific topic and giving it your full attention is important.
High-quality content marketing significantly increases the reach of your business. But gaining customers must have a long-term and sustainable effect, so the content must not only be entertaining and informative.
Creating quality content involves optimizing it for search engines and ensuring that it contains relevant keywords.
WITH DESIGN, LOADING TIME AND STRUCTURE FOR USABILITY OPTIMIZATION
First impression counts! User-friendliness is affected by several factors, such as design, loading time, and website structure. To understand the importance of these factors, try to imagine yourself as a user.
You visit a website with the intention of satisfying your need for information. If users have to search for information on your website in a circuitous manner, they may choose to visit your competitor’s site instead. After all, prospects want to get to the information as quickly as possible and act as intuitively as possible. The structure must therefore be planned in advance in a complex way.
If it takes a long time for information to load, even though it can be found quickly, it can negatively impact user behavior. The design of your website must be well thought out because only a design that is tailored to your company will make the website stand out from the crowd and bring harmony.
By means of usability optimization, you will achieve long-term conversion boosting and ensure the best possible user-friendliness of your website. Achieve an effective online presence and e-commerce breakthrough by optimizing structure, design, and loading time.
USER FRIENDLINESS THROUGH USER EXPERIENCE
User experience expands the concept of usability. The effectiveness and efficiency of your website’s usability are not enough to satisfy potential users. Emotional and aesthetic factors such as the Joy of Use or an outstanding and thus appealing design play an equally important role in the user experience. For this reason, the interplay between usability and user experience (UX) is absolutely essential.
A holistic result of your website is important to us so that we are both satisfied. When optimizing the user experience, we focus on the expectations and requirements of your website’s users. In this way, weak points in usability are uncovered and improved. We, as your potential contractor, ensure a user-optimized revision or even redesign of the UX of your website.
Prototypes or already running systems serve as a reference point and present potential for optimization.
Say goodbye to negative experiences!
OUR SERVICES IN USABILITY OPTIMIZATION
With a complex analysis of your website, possible reasons for high bounce rates are found and discussed together with you in the subsequent consultation and, if necessary, additions are made. After you have informed us of individual objectives, our web designers will carry out a website usability optimization of your web presence, your landing page, or, for example, your mobile website.
We use our expertise and modern tools to ensure outstanding performance, resulting in your happiness and satisfaction.
Our usability optimization services also include long-term monitoring. This helps us recognize and implement adjustments in response to changes in the network.
REACHING YOUR GOAL WITH CREATIVITY: WEB DESIGN
Creativity is the main criterion for outstanding marketing. An idea is golden when it actually works! Emotions decide whether the conveyed content is absorbed. effektor develops creative solutions that offer your target group an experience and anchor the decisive messages in your consciousness. Successful web design is a symbiosis of creation and technology.
WEB Development
When implementing our web projects, we use the most suitable Internet technology. We attach great importance to clean programming work. What can be seen on the screen and the techniques behind it must deliver. Our solutions are designed to ensure sustainable competitiveness. Changes and extensions of the solutions must always be realizable with as little effort as possible.
RESPONSIVE WEBDESIGN
In recent years, the variety of end devices has increased significantly: In addition to desktop PCs with different screen sizes, there are increasingly mobile devices with different handling and screen sizes (iPhones, iPads, Android-based smartphones, and tablets). They all change the visuals and usability of a website. Responsive web design is therefore necessary for cross-device communication. This provides an optimal display presentation of the website on all output devices.
A RESPONSIVE WEBSITE REACTS TO THE RESPECTIVE DEVICE. USABILITY AND MEDIA CONTENT ARE AUTOMATICALLY ADAPTED TO THE SCREEN FORMAT OF THE DEVICE.
MONITORING SPECIES
THE FOLLOWING TYPES ARE DISTINGUISHED:
- In position monitoring, a list of keywords and keyword combinations that have been selected and are used for search engine optimization is available for each of the company’s own web addresses. This involves monitoring how the absolute positioning with search engines behaves in contrast to the relative positioning, i.e. that of the respective competitor.
- Backlink monitoring refers to the monitoring of backlinks pointing to one’s own domain as well as to individual addresses of the web presence. For example, the link power is checked and related to the respective link texts.
- One can monitor their own subpages on Google’s index by keeping track of indexed subpages. It’s important to avoid publishing private web addresses on the index to maintain a reputable image.
- Keep track of how often search engine robots visit your website to ensure it stays up-to-date. A high frequency of checks indicates that your website is current and undergoing changes.
- Monitoring social bookmarks and social media is becoming increasingly important for companies. This involves monitoring one’s own offerings within social networks such as Facebook, Instagram, or Google Plus. A broad and positive response in such networks promotes the online reputation of the own company.
