Conversion-Optimization

CONVERSION OPTIMIZATION

INCREASED VISITOR NUMBERS ON YOUR WEBSTORE? GOOD! A HIGH CONVERSION RATE? BETTER!

In addition to optimizing your visibility index, our goal is to optimize your conversion rate. Because the better the conversion rate - the more sales for you.

Several aspects must be considered to convert website visitors into customers, i.e., increase conversion. Among other things, the landing page is a fundamental key to success. After all, it is the first thing a potential customer sees and thus plays a crucial role. If you do not convince with your landing page, the user will willy-nilly click it away again directly. The following requirements should be met to prevent this scenario:

Call-to-action is an important point. A potential buyer should be prompted to take action or interact. Not by disturbing but by impulses, which are helpful and not condescending. And, of course, headlines that structure, summarize and give the user an overview.

OPTIMAL BRANDING ON THE WEB

CONSISTENT USE OF COLORS AND SHAPES IN CAMPAIGNS ESTABLISH TRUST

Seals of approval and user-generated content, such as positive ratings and comments, quickly create a bond of trust. However, as in life, it's not only the outer values that count but also the inner values. And thus, more than an attractive-looking landing page is required for success. If some content on the page takes too long to load, the red cross is clicked again.

The attention span of today's user is short - seconds count here. Thus, it is always our goal to prevent complications and lengths, so that it does not come to leaves in the first place.

Furthermore, user-friendliness is also indispensable. Difficult and incomprehensible purchase or registration processes can throw off even the most willing customer.

Make it catchy and simple is our motto.

CONVERSION OPTIMIZATION

INCREASING VISITOR NUMBERS ON YOUR OWN ONLINE STORE? GOOD! A HIGH CONVERSION RATE? BETTER!

In addition to optimizing your visibility index, our goal is to optimize your conversion rate. Because the better the conversion rate - the more sales for you.

To convert website visitors into customers, i.e. to increase the conversion, several aspects have to be considered. Among other things, the landing page is a very important key to success. After all, it is the first thing a potential customer sees and thus plays a crucial role. If you do not convince with your landing page, the user will willy-nilly click it away again directly. To prevent this scenario, the following requirements should be met:

Call-to-action is an important point. A potential buyer should be prompted to take action or interact. Not penetrating and disturbing, but by impulses, which are helpful and not patronizing. Headlines that structure, summarize and give the user an overview.

OPTIMAL BRANDING, ALSO ON THE WEB

THIS MEANS: A GRAPHIC UNIFORMITY OF COLORS AND SHAPES OF THE CAMPAIGNS. INSPIRE TRUST

Seals of approval and user-generated content, such as positive ratings and comments, quickly help to create a bond of trust. ... so much should be said first about the appearance of the landing page. But as in life, it's not only the outer values that count, but also the inner values. And thus an attractive looking landing page alone is no guarantee for success. Because at the latest, if some content on the page takes too long to load, the red cross is clicked again.

The attention span of today's user is short - seconds count here. Thus, it is always our goal to prevent complications and lengths, so that it does not come to aborts in the first place.

Furthermore, user-friendliness is also indispensable. Difficult and incomprehensible purchase or registration processes manage to throw off even the most willing customer. Make it simple, is our motto.

OUR CONVERSION RATE ABC

A for attention span. Make full use of the time the user gives us!

B for user-friendly. Let’s not make it more difficult for the user than it is. Simple and fast order processes ensure a higher purchase affinity.

C for Customer Experience. Put yourself in the position of your customers’ expectations. You can also do this by conducting targeted customer surveys. Optimize the conversion rate!